[SLIDES] Social media and the power of innate interestingness

This is the talk I gave at the Unilever session for Social Media Week on Sept 25th (2012):
Inside Unilever: A social approach to engaging current and prospective employees .

My presentation starts at 01:04:00 (1 hour, 4 minutes), and you can find the slides below the video.

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Best-selling author of "Webs of Influence" (Pearson). International speaker, consultant, columnist at Marketing Week.
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