Podcast: The Good, The Bad and The Dirty

Podcast #56: Peep Laja

Peep Laja is a conversion optimisation expert and the founder of Markitekt, a CRO agency.
Culturability - The Web Psychologist - download

Social Media Week (slides): Culturability

In this brief intro on culturability (for Social Media Week 2014), I explain why it's important, and outline Prof. Hofstede's 6 dimensions of culture that you can use to increase culture-specific engagement.